This is the cover

Timeline

Why need to act fast and benefits of cloud and DC

Left of this block brief copy asking if they have concerns and blocks to adoption, very brief sentence on how we execute with CTA to watch video as to how we can help them overcome it. On right non-gated talking head video with Lou explaining what it is and why CCX and how we execute

Gated overview PPT or similar style Presentation that customers can share by email, print or present to their teams/ and C suite

CTA calnd.ly signup Louise/Craig links middle and bottom 

Link to the 4 campaign blogs

Links to relevant migration and Atlassian case studie